Purpose of role

Ensure compliance with the KPIS of the business units, at sales, lead generation, cost per lead level. creating and activating a digital strategy, using various global platforms.

Job role and responsibilities:

  1. Ensure the flawless implementation of digital campaigns: In agreed times, keeping errors to a minimum, with correct UTM marking.
  2. Generate campaign optimizations, according to daily results, to ensure the fulfilment of the campaign objective (Examples: review keywords, CPC, CPA changes, campaign shutdown, budget decrease).
  3. Deliver periodical results (daily, weekly, and monthly) of campaign performance from platform (CTR, budget consumption,)
  4. Monthly A/B test Gantt
  5. Compliance with the different business units’ targets
  6. Guarantee the adequate use of digital marketing budget in the platform according to the agreed media plan.

Skills and Experience required:

  1. Candidate must possess at least a Bachelor’s/College Degree Marketing, Business, Engineer or equivalent.
  2. Experience 1+ years
  3. Knowledge Google Ads
  4. Knowledge Meta
  5. Knowledge Google Analytics universal and Analytics 4
  6. Knowledge Excel
  7. English B1